Hi, I’m Som

I’m a keynote speaker, a copywriter & non-fiction essayist. 

On stage, I explore the relationship between a powerful personal narrative and personal agency, weaving together lived experiences, storytelling, and my favourite, humour.

In my copywriting world, I write for retail brands in the beauty, home and apparel space, matching their voice to their strategy to their business goals.

I also write non-fiction essays across pop culture and everyday observations.

Testimonials

  • "Som is an accomplished storyteller with buckets of stage craft, talent and charisma. She has the ability to hold her audience with her excellent use of comedy and her cleverly constructed honest and poignant writing."

    Rebecca Lister, Host Generation Women Melbourne

  • "Som is a delight to work and collaborate with, always striving to strengthen the work and engage the customer. She is collaborative and communicates seamlessly throughout a project, managing timelines responsively with calm and warmth."

    Sarah Carter, Kmart

  • "Som is an absolute asset on any project! She's a clear and concise communicator, not just translating the client's tone of voice into great copy but thinking strategically to deliver a message with impact. Reliable with due dates and deadlines, she's such a valuable team member and a pleasure to work with."

    Madeleine Jackson, GOLDEN

  • "Som's strengths are multifaceted, from great communication skills to being an exceptional storyteller. With an impressive retail background that includes stints at Kmart, Sheet Society, and Adairs, Som has proven her excellence in the industry. She's the kind of professional you'd want on your team to drive success and make the work environment a truly creative and dynamic space."

    Nicole Hayes, Kmart

How can I help you?

  • Copywriting

    Personality-forward copywriting that engages your ideal client + builds a loyal community around your brand.

    Explore

  • Keynotes & Masterclasses

    Learn to tell your non-linear stories in aligned, memorable and impactful ways.

    Explore

  • Opinion pieces & essays

    Essays rooted in lived experience, pop culture and story.

    Enquire